Skip the ad? Skip the story
Whoever complained about intrusive advertising hasn’t read the May 2008 issue of Vanity Fair, where the advertising eclipses the content. If you need any convincing, I give you the opening sentences...
View ArticleOld bands, great brands shine in 2010
There seems to be no end to the merchandising of so-called legacy rock stars, and 2010 was no exception: In February the ghost of Elvis returned to Las Vegas with the opening of Cirque du Soleil Viva...
View ArticleGetting a Life
The two people outside my family who read my blog regularly know that occasionally I find lessons for marketers from pop culture, especially music and books. I don’t read books or listen to music in...
View ArticleIt’s Only Rock ‘n Roll and Technology for the Rolling Stones
How do rock and roll bad boys stay relevant when they grow older and less dangerous? The Rolling Stones no longer symbolize youthful rebellion and decadence as they did 50 years ago. So like a smart...
View ArticleHow Louis Vuitton Appeals to Upscale Baby Boomers with Music
Louis Vuitton knows how to target an audience with rock celebrities. The iconic luxury brand is working with another iconic brand, David Bowie, to produce the second television spot ever aired in the...
View ArticleVisual Storytelling in Today’s “All Access” Era
Access. It’s the most valuable currency of celebrity journalism. Photojournalists Bob Gruen and Ken Regan built celebrated careers by getting access to coveted rock stars such as Madonna, whom Ken...
View ArticleKeith Richards: The Old Man Keeps Growing
Keith Richards is a crotchety old man. He hates new music. He gives the stink eye to some famous old music, too (he told Esquire that Sgt. Peppers was “rubbish”). He told Billboard recently that he...
View ArticleLaugh When You Fall
Photo credit: Wayne Hile One recent Sunday afternoon, the unthinkable happened: I stumbled and fell onstage in front of a large audience. I felt humiliated. Embarrassed. Foolish. But I recovered by...
View ArticleSkip the ad? Skip the story
Whoever complained about intrusive advertising hasn’t read the May 2008 issue of Vanity Fair, where the advertising eclipses the content. If you need any convincing, I give you the opening sentences of...
View ArticleOld bands, great brands shine in 2010
There seems to be no end to the merchandising of so-called legacy rock stars, and 2010 was no exception: In February the ghost of Elvis returned to Las Vegas with the opening of Cirque du Soleil Viva...
View ArticleGetting a Life
The two people outside my family who read my blog regularly know that occasionally I find lessons for marketers from pop culture, especially music and books. I don’t read books or listen to music in...
View ArticleIt’s Only Rock ‘n Roll and Technology for the Rolling Stones
How do rock and roll bad boys stay relevant when they grow older and less dangerous? The Rolling Stones no longer symbolize youthful rebellion and decadence as they did 50 years ago. So like a smart...
View ArticleHow Louis Vuitton Appeals to Upscale Baby Boomers with Music
Louis Vuitton knows how to target an audience with rock celebrities. The iconic luxury brand is working with another iconic brand, David Bowie, to produce the second television spot ever aired in the...
View ArticleVisual Storytelling in Today’s “All Access” Era
Access. It’s the most valuable currency of celebrity journalism. Photojournalists Bob Gruen and Ken Regan built celebrated careers by getting access to coveted rock stars such as Madonna, whom Ken...
View ArticleKeith Richards: The Old Man Keeps Growing
Keith Richards is a crotchety old man. He hates new music. He gives the stink eye to some famous old music, too (he told Esquire that Sgt. Peppers was “rubbish”). He told Billboard recently that he...
View ArticleLaugh When You Fall
Photo credit: Wayne Hile One recent Sunday afternoon, the unthinkable happened: I stumbled and fell onstage in front of a large audience. I felt humiliated. Embarrassed. Foolish. But I recovered by...
View ArticleSkip the ad? Skip the story
Whoever complained about intrusive advertising hasn’t read the May 2008 issue of Vanity Fair, where the advertising eclipses the content. If you need any convincing, I give you the opening sentences of...
View ArticleOld bands, great brands shine in 2010
There seems to be no end to the merchandising of so-called legacy rock stars, and 2010 was no exception: In February the ghost of Elvis returned to Las Vegas with the opening of Cirque du Soleil Viva...
View ArticleGetting a Life
The two people outside my family who read my blog regularly know that occasionally I find lessons for marketers from pop culture, especially music and books. I don’t read books or listen to music in...
View ArticleIt’s Only Rock ‘n Roll and Technology for the Rolling Stones
How do rock and roll bad boys stay relevant when they grow older and less dangerous? The Rolling Stones no longer symbolize youthful rebellion and decadence as they did 50 years ago. So like a smart...
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